Web 2.0 & Social Media Marketing
What Is Web 2.0?
There are several definitions of Web 2.0 but for our purposes we define it as second generation of the web. This is were the web has evolved and improved over time and now offers better and more up to date services like blogs, wiki’s, social networking sites.
What Is Social Media?
Wikipedia defines Social Media as "the democratization of information, transforming people from content readers into content publishers. It is the shift from a broadcast mechanism to a many-to-many model, rooted in conversations between authors, people, and peers. Social media uses the “wisdom of crowds” to connect information in a collaborative manner. Some examples of Social Media;
- Blogs
- Podcasts
- YouTube
- MySpace
- Internet Forums
- Wikis
Getting your story told in these areas will become increasingly more important. Call us today and let's talk about how you can be one of the "first wave" of public companies to fully utilze the power of Web 2.0 and Socal Media.